E-mail Creative Developed and Delivered by the Advertiser:

  • Maximum of 650 pixels wide and 1000 pixels long
  • Only .gif or .jpg images, please
  • Cannot exceed 50K (HTML and images combined)
  • Paths must be absolute. Relative paths will display broken links.
  • If the email is delivered via BI’s internal MSD service, please place your message between the header and footer template. MSD templates by site are available at http://www.biclosers.com/msdtemplates.htm

Email Advertising Creative Cautions:

  • Javascript and Flash:  Many email clients strip out javascript and flash code. If you plan to use either, BI recommends providing an alternative jpg or gif image within the code.
  • Stylesheets:  Several email clients also strip out stylesheets or alter the image so that the creative does not display correctly.  BI recommends designing with html only and not using stylesheets.
 
   
 
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